VARA Light

February 23, 2016 by Arseny Vesnin in Agencies, Design, Germany, Interior Design, 2016

VARA is the first design light system with unique app-control designed by Holy Trinity studio founded by Matthias Pinkert and Karsten Reichel. They are currently running a Kickstarter project to collect pre-orders

The first virtual movie theatre #imagineQ7 by DEPARTÁMENT

February 19, 2016 by Arseny Vesnin in Advertising, Agencies, Motioncollector, Russia, 2016

Virtual reality is often perceived as an individual experience but guys from DEPARTÁMENT Agency went further and adapted VR-technologies for mass use in event industry. They synchronised 100 Samsung Gear VRs for collective immersion into the alternative world, and made the first virtual reality movie theatre. Coined as #imagineQ7 it was the first car presentation to be delivered entirely in VR environment, simultaneously for 800 persons audience at a time.

Audi Q7 presentation #imagineQ7 Moscow

Concept & Production by DEPARTÁMENT Agency: Petr Ivanov, Pavel Nedostoev, Yulia Sigunova, Vasily Greshnev, Vlad Alexandrov Design of virtual show by SILA SVETA Studio Technical support by Interactive Lab Company

Holographic Performance - Seven Questions to Yourself

February 10, 2016 by Arseny Vesnin in Advertising, Agencies, Digital Art, Motioncollector, Russia, 2016

Leading dancer of Bolshoi Theatre - Denis Medvedev, performed in holographic projection mapping installation at the launch of BMW 7 Series in Moscow. The "Seven Questions to Yourself" performance took place at the Stanislavsky Electrotheatre. Our friends from producing agency Departáment and the best projection team SilaSveta collaborated to create this unique experience you can watch below.

Seven Questions to Yourself

Credits: Concept & Production by DEPARTÁMENT Creative Event Marketing Petr Ivanov, Pavel Nedostoev, Yulia Sigunova

Video content, visual effects and technical support by Sila Sveta and Holographic Technologies Alexander Us, Alexey Rozov, Denis Astakhov

Music & sound design by Monoleak Stage direction — Filipp Grigoryan Choreography — Oleg Glushkov Performer — Denis Medvedev

So Me Thing by Studio Spass

February 03, 2016 by Arseny Vesnin in Agencies, Graphic Design, Netherlands, 2016

Rotterdam-based Studio Spass works across multiple disciplines and here is their recent work. "SO ME THING an interactive installation created for the exhibition ‘Do it’ at Kunsthal Rotterdam 2015. The piece, consisting of 50 layers of typography applied and divided over 7200 unique numbered pages, is our interpretation of Robert Barry’ s original doit #93 (2012) for the exhibition manual by curator Hans Ullrich Orbist"

A Million Changing Views by SENSUCHT

January 19, 2016 by Arseny Vesnin in Advertising, Agencies, Germany, Motioncollector, 2016

Berlin-based award-winning glasses company MYKITA took their boundary-breaking ethos to a whole new level with their parametrically-designed MY VERY OWN collection.

A collaboration with Swedish 3D-body-modeling company Volumental, the MVO label’s custom frames are made using 3D scans and algorithms that calculate a design that adapts perfectly to your face. To match this new level of bespoke-magic eyewear, Sensucht worked alongside director Stephan Wever to create a piece of visual “Slow Food“—the distilled essence in images of sensual, custom-made quality.

View full Making Of on Behance

Branded Dreams

January 15, 2016 by Arseny Vesnin in Agencies, Motioncollector, Netherlands, 2016

"Nowadays young children know more brands and logo’s than bird or tree species. Advertisements are so present in our environment, it seems our dreams are the last safe and add-free place. But what happens when advertisers gain the technology to enter our dreams? This animated short by our friends of Studio Smack introduces us in a dream infected by a brand we all know…" via

London Warehouse by Sadie Snelson Architects

January 04, 2016 by Arseny Vesnin in Agencies, Interior Design, United Kingdom, 2016

"The architects of Sadie Snelson Architects transformed an old warehouse in East London into an impressive living and working concept for photographers. The team removed nearly all original walls in order to create an open living space. Great importance was given to preserve individual elements to keep an industrial look."

via

Sherlock Christmas Special 2015 VFX by Milk

January 03, 2016 by Arseny Vesnin in Agencies, Motioncollector, United Kingdom, 2016

Sherlock Christmas Special that aired on BBC this weekend and gave a huge tidal of response and reviews. London-based Milk VFX created all of the VFX for the hotly anticipated 90 minute Sherlock special episode “The Abominable Bride” for Hartswood/BBC.

Watch VFX job done by Milk on Vimeo now

http://vimeo.com/149954829

Official Trailer

The Mill 2015 VFX Reel

December 03, 2015 by Arseny Vesnin in Advertising, Agencies, Motioncollector, United Kingdom, USA, 2015

The Mill just dropped an awesome showreel summing up their recent VFX projects. Take a deep breath and enjoy. Sending respect for the lovely soundtrack guys used in the video (as they usually do), bless it's not another progressive house ear-bomb

PostPanic for ASICS MetaRun

November 30, 2015 by Arseny Vesnin in Advertising, Agencies, Motioncollector, Netherlands

Director Onur Senturk creates a high-end aesthetic vision of the ultimate testing centre. PostPanic join forces with 180 Amsterdam to create the ultimate product film for MetaRun, the latest running shoe from ASICS. Director Onur Senturk took on the challenge applying his highly aesthetic graphic eye to create the ASICS testing facility of the future.

http://vimeo.com/147086664

Campari by Lernert & Sander

November 17, 2015 by Arseny Vesnin in Advertising, Agencies, Motioncollector, Netherlands

You might remember guys messing up with chocolate hares and hair-dryers, or them applying tons of facelift on a model. Lernert & Sander are back with the new commercial campaign done for Campari without using any CG. Check the full series below

http://vimeo.com/141716044

http://vimeo.com/141763694

http://vimeo.com/141763602

A Parisian Winter Tale

October 27, 2015 by Arseny Vesnin in Advertising, Agencies, Motioncollector, Portugal, 2015

Agency Salon Alpin has brought to life Tatiana de Rosnay’s story using animation, VFX and sets made out of paper. This Christmas campaign, created for Montblanc is a heart-warming seasonal story. Text via Howww

The South Alpine production studio wanted to create a campaign that sticks to the Montblanc motto, “made by hand”. The concept was to use only handcrafted sets and the only limitations stylistically was that the setting needed to tell a story that clearly reflected a beautiful and charming Christmas tale.

Making of

Words Can Be Weapons

October 26, 2015 by Arseny Vesnin in Advertising, Agencies, China, Motioncollector, 2015

Russian proverb says "Word is not a sparrow. Once it flies out, you can't catch it", it can hit, can humiliate and even kill. Shockingly tragic acts of youth violence are on the rise in our neighbouring China. An even lesser known finding is that in China, childhood verbal abuse has a strong link to adolescent delinquency (personally it happens everywhere in the world).

The Center for Psychological Research, Shenyang and Ogilvy & Mather, Beijing have joined hands to launch a creative campaign "Words Can Be Weapons" that raises Chinese public awareness of the serious and detrimental effects of verbal abuse.

Serial Cut 2015 Showreel

October 19, 2015 by Arseny Vesnin in Motioncollector, Spain, 2015, Agencies

Brave Madrid-based design studio Serial Cut is back with an awesome Showreel smashing up their recent commercial and personal project in 2 minutes video

We Need To Talk About Alice - Good Books by PLENTY

October 19, 2015 by Arseny Vesnin in Advertising, Agencies, Argentina, Motioncollector, TOP 2015, 2015

Our Argentinian friends at PLENTY Studio came up with new epic case made for non-profit organisation Good Books. That was a New Zealand based agency String Theory who commissioned guys to create a short animated story based on Alice In Wonderland. PLENTY did it in all possible beautiful ways, you must watch it now

The Martian - UI Screen Graphics

October 15, 2015 by Arseny Vesnin in Agencies, Digital Art, Motioncollector, USA, 2015

I'm not a big fan of movies especially sci-fi but the work behind the scenes always fascinated me. Apart of the rumours that there is a crowdfunding campaign to return Matt Damon from Mars, the movie itself is captivating and first of all with its smart use of interface. After discovering GMUNK's work over "Tron" interfaces at OFFF festival few years ago, the way we see UI in movies raised the bar (sorry not to mention the Shell in Matrix).Here is the new, absolutely stunning and definitely painstaking work done by Territory Studio for "The Martian" movie. Working closely with NASA, Territory developed a series of deft and elegant concepts that combine factual integrity and filmic narrative, yet are forward looking and pushing NASA’s current UI conventions as much as possible.

In all Territory delivered around 400 screens for on-set playback, most of them featuring interactive elements. With 85 screens on the NASA Mission Control set alone, a number of which were 6mx18m wall screens, there are many moments in which the graphics become a dynamic bridge between Earth and Mars, narrative and action, audience and characters.

20th Century Fox Credits Director: Ridley Scott Production Designer: Arthur Max Sup. AD: Mark Holmes Motion Graphics Art Director: Felicity Hickson Territory Credits Creative Director: David Sheldon-Hicks Producer: Sam Hart Art Direction: Marti Romances Lead CGI: Peter Eszenyi Design and Animation: Daniel Højlund, Marti Romances and Sam Keehan. NASA Headquarters Director, Planetary Science Division: Dr. Jim Green Program Executive for Solar System Exploration: Dave Lavery Manager, Multi-Media Programs: Bert Ulrich Playback Credits Compuhire Showreel Edit: Marti Romances Audio: Zelig Sound © 2015 Twentieth Century Fox, The Martian

See more at: http://www.territorystudio.com/work/motion/

By the Sea Campaign - Sagmeister & Walsh

October 13, 2015 by Arseny Vesnin in Advertising, Agencies, Fashion, Photography, USA, 2015

"The Aishti Foundation is a 40,000 sq foot exhibition space in Jal el-Dib, a short drive up the Mediterranean coast from downtown Beirut. The foundation building will showcase works from Salamé's 2,000-strong collection as well as a variety of high end luxury retail shops. To celebrate the opening of The Foundation, Tony Salamé asked Sagmeister&Walsh to conceptualise and design a campaign around the intersection of fashion and art, while also highlighting its location by the sea side. We also created an animated series of the campaign for Instagram and their social channels."

Words Can Save Me: Kate Story by VGNC

September 02, 2015 by Arseny Vesnin in Agencies, Motioncollector, Ukraine, USA, 2015

The feature short is a part of wordscansave.me project. The interactive portal which highlights the signs and problems associated with cyber bullying. "Kate Story" directed by VGNC (previously)

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Papa Palheta Brand Experience Kit by Foreign Policy

August 26, 2015 by Arseny Vesnin in Agencies, Branding, Graphic Design, Singapore, 2015

The must-read presentation of coffee bran Papa Palheta by Singapore-based studio Foreign Policy: "Taking their brand further to provide better user experience even online, the Papa Palheta Experience Kit is designed to reflect their philosophy of having strong coffee roots down to sustainability.

With meticulous consideration of the sensory elements within the kit, a card printed on recycled pulp paper made with blended coffee chaff (an underused by product of roasting coffee) prompts the user to repurpose it whether as a bookmark or thank-you card. Add-on inserts like a coffee connoisseur’s tasting notes record sheet; informative brewing guide that suggests the golden water-to-coffee ratio and a cake recipe card to create the perfect pairing with coffee, encourage the coffee drinker to explore the growing coffee culture. In contrast with the earth-tones of the paper stock, the color scheme of florescent orange and cobalt blue provides the pop of color, enlivening the common brown packaging of coffee"

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A Concrete Summer House By BAK Arquitectos

August 07, 2015 by Arseny Vesnin in Agencies, Architecture, Argentina, Interior Design, 2015

"BAK arquitectos (Besonias Almeida) constructed the AV house, a concrete summer home in the forest of Mar Azul in Argentina. Surrounded by the lush natural landscape, the architects' goal was to design a building that integrates into the maritime environment through its shape and use of materials. The exterior is made of exposed concrete and the large windows capture the light that passes through the trees. Additionally, the interior is completely made of concrete, which regulates the thermal insulation."