Conceptual Slack Visual Identity by Oleg Turbaba

January 24, 2019 by Arseny Vesnin in Branding, Graphic Design, Portfolios, Russia, 2019

There is always a good chance for designers to imagine their favourite brand having a new identity. This happens with Slack (@SlackHQ) again after they rolled out new visual system designed by Pentagram (@pentagramdesign). We won’t comment on it as there is a huge backslash on social network regarding the new style. But we definitely want to show you another great example of “how it could be if”.. talented Russian art director Oleg Turbaba takes over it. Of course, we are not saying it is perfect, but take a look:

Old Logo

New Logo by Pentagram

Concept by Turbaba

“This is my personal vision of how Slack’s logo could be represented with its new identity. My research was started with exploring brilliant work done by Pentagram with Slack’s redesign. Then I tried to search deeper and simplify both Slack’s old and new logos to their extremum.

As a symbol, I’ve decomposed an old Slack’s logo, taken one component (the message) and used it as a core of my concept. The way I see it, the message is the main theme of the Slack. Then I experimented with some modularity and dynamic logo things”

— Oleg Turbaba

@turbaba

The World in Facets: PARIS by Mat Szulik

January 23, 2019 by Arseny Vesnin in Illustration, Poland, Portfolios, 2019

It took two years for Mat Szulik to complete a personal series of illustrations depicting Paris scenes in low polygonal way. Straight after Paris, Mat started facet cities of Rome and Abu Dhabi, we can’t wait to share them too

@matszulik

Up and Solve by Tiber Ergür

January 22, 2019 by Arseny Vesnin in Digital Art, Motioncollector, Portfolios, Turkey, 2019

“Up and Solve” project by Tiber Ergür

@tiberergur

The Rebirth of OFFF

January 21, 2019 by Arseny Vesnin in OFFF, Spain, Agencies, Graphic Design, Branding, 2019

Being a longtime fans, friends and supporters of the best design festival in the world (literally) - OFFF, we cannot skip their recent visual rebirth made by Crowd Studio

Founded by Héctor Ayuso over a decade ago, OFFF started as a concept that transformed into an event joining creative talents from all around the world all together in one place. The main goal of OFFF is to become the key meeting point for artists who share the same interests to be in one place. Today, OFFF is more than an event, it is more than a Festival, OFFF has become a community providing the ultimate creativity experience.

Evolving context

In 2013, CROWD studio, one of the most talented Barcelona based digital and design agency, has transformed the famous 3 “FFF” into one icon, it was the birth of the official OFFF logo that maintained its presence for 5 years. With with over 18 years of content and a Festival that is ever-evolving, growing every year to become one the most important event to attend worldwide while providing endless innovation, it was time for a change. The OFFF icon has finally become visually recognised by everyone, so it became unnecessary to conserve the 3 “FFF” in the logo. The OFFF icon is now visually abstract, simplified and more compact thanks to re-thickness of the symbols.

Typography

“OFFF has been conveying one true message: “our audience, our speakers and our attendees are our base. Without them this wouldn’t be possible” so for such an important brand, user-experience is very crucial. We had to create something valuable for both, past attendees and new comers, to understand the message behind OFFF and to be able to navigate through 18 years worth of contents. Starting with the typography, the most important element to the human being’s eyes, we decided to work with a corporate font, showcasing some seriousness yet with a touch of flexibility.”

Problem solving

“From concepts to various visual campaigns in every edition and with over 8 OFFF on Tour cities, OFFF Festival is always changing its aspects. But the unity of the brand and the team behind it is the Festival's foundation. Over the past few years, we have noticed an overall shift in the brand’s identity. OFFF, the brand proving itself with the concept of having no brief and giving the complete freedom plus the invitation to create, this also had its consequence. We noticed that with so many openness, the brand unfortunately lost its visual presence and visual aspect throughout the Festival, online and onsite. So how do we showcase the dynamic aspect of the brand while maintaining its base? By creating a definite strategy in the brand’s communication structure and building a branding system.”

“With this new approach we are adding more control to the brand use, where the brand gets more identified with the ability to adapt to other contents therefore the Festival becomes more firm and more strengthened.”

“While using this new system of communication grid, the website become one dynamic block of contents making it easier for the user to adapt. This allows us to recreate the whole website as a platform and as an archive of news, past speakers, new speakers and events. An organised clean space.”

@crowdstudio_

OFFF 2019
April 25 - 27

Buy Tickets

Joseph Lee’s Portraits

January 18, 2019 by Arseny Vesnin in Art, Portfolios, USA, 2019

Los Angeles based actor and artist Joseph Lee has spent years studying faces and the feelings that they emote. So it's absolutely impressive that his series of abstract portraits, composed of just a few thick, segmented brush strokes, can convey so much emotion and expression. And all without hardly a single detail of the face exposed! I could study these portraits for hours, while admiring the beauty of each stroke and his brilliant use of colors.

@joeyunlee

Undecember by Gentle Monster

January 17, 2019 by Arseny Vesnin in Advertising, Digital Art, Motioncollector, 2019

Gentle Monster eyewear released an epic promo campaign by imagining Earth lost its sense of anxiety or hope, leaving the human race to resort to its most basic instincts of survival.

People believing in the power and strength of collective groups join together on what is the only way of transportation in this lost world. Witness the confident thoughts of self-conscious displayed in “Collective behavior”.

Gentle Monster’s ‘13’ Campaign sets place in a world where the moon shifts out of place and axis, slowly floating away from Earth creating the 13th month, Undecember. Animals start to act differently and people develop a dependency on either religion or technology. The changes in climate spark a split between anxiety and hope. Gentle Monster illustrates a message of hope brought from the insight and imagination spawned from the new world.

Designed by Frederik Heyman

View this post on Instagram

A post shared by Original Designcollector (@designcollector) on Jan 20, 2019 at 10:57am PST

View this post on Instagram

A post shared by frederikheyman (@frederikheyman) on Jan 12, 2019 at 8:58am PST

@frederikheyman

The Art of Essence by Santi Zoraidez

January 16, 2019 by Arseny Vesnin in Advertising, Digital Art, Portfolios, Motioncollector, 2019

Talented digital artist Santi Zoraides (who once collaborate with us on Digital Decade 5) was commissioned by LGSignature to create their new campaign

@szoraidez

Between Rivers by Mojo Wang

January 15, 2019 by Arseny Vesnin in Art, Illustration, Portfolios, USA, 2019

Between Rivers is an ongoing project of illustrator Mojo Wang

Mojo (Chuanjie Wang) is a self-taught illustrator. He was born and raised in Shanghai. Received his BA in Industrial Engineering from Shanghai University of Engineering. Currently pursuing his MFA in Illustration in SVA, NYC.

@mojowang

Kobayashi - The Story of Geisha

January 14, 2019 by Arseny Vesnin in China, Motioncollector, Portfolios, 2019

The story happened in Kyoto, 1872. The geisha Kobayashi and Hideyoshi fell in love with each other, and he became her lover. However, due to the war, they were separated from eachother forever.

This titles video is a prelude to a self-initiated animation short sequence “KIYOMI KOBAYASHI — Sword and fire” created and directed by Yi Le

“It is the art work I want to make after my first trip to Kyoto this year,I was really impressed by the great temples ,garden and people there,I felt very peaceful when I was in Kyoto.Unluckly,I didnt have a chance to watch the performance of geisha at thattime,but I saw a lots of geisha walking on the streets,It’s like time never passed!
In this video,I portraied the 1872’s Kyoto in my thought, The geisha Kobayashi and Hideyoshi fell in love with each other, and he became her lover. However, due to the war, they were separated from eachother forever. I hope this story will bring people’s attention to the cruelty of war, as well as the status of women during those times.”

— Yi Le

@tsitra_sh

Marta Syrko Photography

January 10, 2019 by Arseny Vesnin in Fashion, Photography, Portfolios, Ukraine, 2019

Fine arts photographer Marta Syrko strips off her feelings in every shot she makes.

@martasyrko

Digital Illusions by Simone Vezzani

January 09, 2019 by Arseny Vesnin in Digital Art, Motioncollector, Italy, Portfolios, 2019, TOP 2019

Italian CG artist Simone Vezzani creates perfect illusion in phygital world

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on Jan 6, 2019 at 6:22am PST

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on May 6, 2018 at 7:52am PDT

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on Feb 25, 2018 at 10:13am PST

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on Nov 2, 2018 at 1:27am PDT

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on May 27, 2018 at 6:37am PDT

View this post on Instagram

A post shared by Simone Vezzani (@simone.vezzani) on Nov 27, 2018 at 11:41am PST

@simone.vezzani

Jang Dong Won

January 08, 2019 by Arseny Vesnin in Instagram, Photography, Portfolios, South Korea, 2019, TOP 2019

Master of mellow sunsets and manipulated golden hours artist Jang Dong Won creates illusions we all deserve at the end of the day

View this post on Instagram

A post shared by 장동원 (@hello_dongwon) on Nov 12, 2018 at 4:30am PST

View this post on Instagram

A post shared by 장동원 (@hello_dongwon) on Dec 2, 2018 at 4:42am PST

View this post on Instagram

A post shared by 장동원 (@hi_dongwon) on Nov 17, 2018 at 2:54am PST

View this post on Instagram

A post shared by 장동원 (@hello_dongwon) on Jan 3, 2019 at 4:58am PST

View this post on Instagram

A post shared by 장동원 (@hello_dongwon) on Nov 30, 2018 at 4:53am PST

View this post on Instagram

A post shared by 장동원 (@hi_dongwon) on Aug 13, 2018 at 6:00am PDT

@hello_dongwon

Chrome Metal Illustrations by Vasya Kolotusha

January 07, 2019 by Arseny Vesnin in Digital Art, Ukraine, Portfolios, Illustration, 2019

Digital artist Vasya Kolotusha creates overhyped images using a lot of chrome metal effect what makes his art works jump out of the screen. He is booked by H+ Agency creating a lot stuff for Elton John, American Music Awards, Variety, Superdeluxe, Future Generations, Billboard Music Awards, Nike etc

@kolotooosha

Max Cooper Identity by Eugene Pylinsky

January 03, 2019 by Arseny Vesnin in Digital Art, Motioncollector, Ukraine, Portfolios, 2019

A rising star - new media artist Eugene Pylinsky made a tribute to one of his digital art idol - Max Cooper whom we have been following for a decade. The further collaboration of two strong parties released a project called “Identity” where Eugene reflected on the informational field that shapes both their personalities and creativity.

“I was trying to find balance between web and live versions of the video. That’s why I decided to generate strong graphics, like barcode and qr code, in my compositions, with characters melting and disappearing in it. I paid much attention to synchronise the music with graphics to deliver intensity, atmosphere.”

— Eugene Pylinsky

@pylik

London Fireworks 2019

January 01, 2019 by Arseny Vesnin in Motioncollector, United Kingdom, 2019

As a small tradition we share the most beautiful New Year Countdown Firework that’s taking place in London every year. “London is Open” is a new campaign for this multi-cultural melting pot went as a red line during the show last night.

View this post on Instagram

A post shared by 🇬🇧 London 📍 UK 📍 Europe 🇪🇺 (@tmnikonian) on Dec 31, 2018 at 4:34pm PST

Full recording from BBC Live

@london