Saint Petersburg City Logotypes

Who said it will be easy? To create logotype for the city like Saint Petersburg is like to direct a play of "Lady Macbeth" or "The Master and Margarita". Everybody knows it but nobody got close to it, dead or alive. The city identity requires a lot of everything: starting from a very complicated history ending with citizens that has a lot of doubts and bits about living here. To understand the city as someone said you must "drown" in it, or it will spit you outside or even leave you dying. Literally, Saint Petersburg has a lot of faces, and everyone who gets here see its own face. So let's check the three version of Saint Petersburg City Logotypes.

1. Unknown Pitch

The first one is said to be done by Moscovian (sic 1!) design studio "Art.Lebedev", but it is not approved. Please take this in consideration while studying the logo. First posted on German website (sic 2!), it spread across Russian web with a lot of doubts over iconography and some typography issues.

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2. I Love SPB

Done by initiative group lead by Ruslan Chernobayev (St.Petersburg Design Week) and talented illustrator Alex Andreyev and supported by BCA Agency, ILOVESPB is a next pitch to have pros and contras. The logo has a personal website http://ilove.spb.ru/ and hope has a long journey to be real.

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3. Yakushev Design Studio Pitch

The third pitch is again from Moscovian studio of Yakushev Branding has a good typography designed by Ivan Gladkikh and lemon-faced trend of "generic" logotype, that we'll leave on your consideration. Personally, this project is a good moodboard and research of possible graphic design trends, but hardly represents the Saint Petersburg City itself.

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Meanwhile please enjoy the beauty of the city in different timelapse motions we collected all this time

Gorky Park Ice Cream Identity

With the nostalgic flashback to Soviet epoch designer Anastasia Genkina and art director Misha Gannushkin have created these beautiful branding and packaging designs for Gorky Park ice-cream, which are also shot in a fantastically playful way by Grigory Sobchenko.

“This ice-cream has been a treat inseparable from a walk in the Moscow Gorky Park for decades. It`s special taste of creamy vanilla and waffle cone became a memory of childhood for several generations, and it has remained true to the old fashioned recipe. The aim to connect the historical value with modern recognition through design was achieved by developing patterns, inspired by key symbols of the Park`s life. Each pattern corresponds with one of the six flavours.”

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METAL Magazine Cover by Ramon Escola

METAL Magazine is a Barcelona-based independent publishing project with a curious eye and an international spirit, a heady mix of fashion, photography and art whose pages can boast some of the hottest talents of the moment. For their 32nd issue METAL commissioned designer Ramón Escolá and art director Poncho Paradela to create the new cover inspired by innovation and technology metalmagazine-ramonescola-8

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Norway's New Banknotes

Last week it was revealed that Oslo-based design agency Snøhetta had jointly won a competition to redesign the Norwegian banknote. The Central Bank of Norway announced on October 7 two winner proposals for the design of the new banknotes. Snøhetta’s design will be the foundation for the backsides of the notes, while The Metric System’s design will be the starting point for the fronts.

Backsides by Snøhetta

"When contrasts come together, as when soft meets hard or digital meets analog, a dynamic is created. Our cubical pattern first of all represents pixels; our times visual language."

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Frontside by The Metric System

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Mike Campau

Digital photography retouch is taken to the next level - this is what I feel when reviewing Mike's portfolio. Check his digital sculptures, artworks and commercial works both on personal website and behance profile

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Dressing The Screen identity

Bilingual Identity for a new international British Council exhibition Dressing the Screen: The Rise of Fashion Film. The work has been created by a Moscow-based trio of young designers Roma Lazarev, Kir Khachaturov and Vladislav Poliakov and recently won the Yellow Pencil at D&AD 2014 New Blood The basis of our concept is a well-known optical effect animating static images discovered in the early XIX century by a prominent English scientist Peter Mark Roger. Today it is mostly known as “motograph” or “scanimation”. This breakthrough played a significant role in the history of filmmaking. Inspired by the “motograph” effect and experimental photoworks by a great fashion photographer Erwin Blumenfeld, we created a special font and developed a system reflecting the high-fashion and moving image nature of the exhibition and reminding of the pioneering role that Great Britain played in the development of fashion film.

View project on Behance

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Packaging by Yani & Guille

Check the latest awesome packaging and lettering design projects from Buenos Aires based designers Yanina Arabena and Guillermo Vizzari or simply Yani&Guille

«Le Blé» is a deli restaurant, with homemade and French kitchen, offering several locations throughout the city of Buenos Aires, Argentina. We designed a new line of paper bags and packaging, along with a series of illustrations and lettering that accompany the experience of the place.

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Prescription Beer by Peter Jostrand

Peter Jostrand created a clever way to remind people to take their daily dose of alcohol. “Prescription Beer” is a set of matte white “medication” beer bottles dipped half way in pigment. Each glass, labeled a day of the week, has its own designated color and together form a rainbow. Boxed in a paper crate, individual smaller abbreviated boxes containing the beverage are slipped in, referencing a Daily Pill Organizer.

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Harveys by Tad Carpenter

"Harvey House Diner was a staple in Kansas City’s Union Station starting in 1914. The diner would greet thousands of travellers as they would arrive from all over the country by train at the historic Union Station. Fred Harvey’s original Harvey House has been long gone, but our new Harvey’s at Union Station is a nod to that historic diner. Despite almost 100 years between the two concepts opening their doors, both the new Harvey’s and the original share the same core values of quality food, quality service and quality company. Brand components consisted of, logo system, brand identity, menus, interior and exterior signage, environmental graphics and apparel." says graphic designer Tad Carpenter on his awesome portfolio piece tad-carpenter-harveys9

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Typography Illusions by Nicola Yeoman

Set designer Nicola Yeoman has created a series of artworks, installations and set design for both editorial and advertising campaigns. Some of her projects showcase impressive works of typography—using everyday items such as chairs, scissors, twigs and fabric, she has created letters of the alphabet.

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The Juice Shop branding

This project is a collaboration between No Entry Design and Josh Held Design. The Juice Shop Kitchen & Juicery is a new juice space that opened up it's first location in New York City's bustling Flat Iron District. Their goal is to provide fresh juices for a more reasonable price than all of the other juice places popping up around the city. More locations will be coming soon.

http://vimeo.com/90781773

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