1stAveMachine Sonos

Check this awesome ad created for SONOS by NYC based motion design studio 1stAveMachine. Check their portfolio online - a lot of awesome motion works!

http://vimeo.com/108810132

Pay Per Laugh

Last year the Spanish government decided to raise the tax for theatrical shows from 8% to 21%, resulting in a fall in audience attendance of 30% in one year. In response to this, Teatreneu, a comedy club in Barcelona has partnered with advertising agency The Cyranos McCann and came up with an ingenious new way to get people back through the door.

"Pay per Laugh is a new project that charges audience members according to how much they laugh at a show. Using facial-recognition technology installed in iPads attached to the back of seats, a count is made of how often each person laughs. This data is then sent to a server which creates and monitors the statistics. Audience members are offered free admittance but are charged €0.30 per laugh. However, the price for laughter is capped at €24."

via Protein

http://vimeo.com/97708026

Diesel POSTroma

"To celebrate the opening of Diesel’s flagship store in Rome, POSTmatter magazine collaborated with Berlin based artist digital artist Andreas Nicholas Fischer to create an abstract digital organism that envelops its audience as they enter the store."

"POSTroma is an installation that draws from topographical data taken from maps of Rome. This data creates the starting point from which Fischer’s impressionistic forms can grow, the installations growth and movements are based upon the use of #rome and #roma online. Each time the hashtag ‘#POSTroma’ is used on Twitter, a unique response will be tweeted back to each individual user. A specially programmed algorithm created by Fischer will generate a haiku poem and a striking screenshot of the in-store visual mutation at that moment, both of which will be delivered directly to the Twitter account of the original user." via Protein

http://vimeo.com/108478720

Alexander Wang x H&M

Designcollector is being a bit fashionista these days visiting Aurora Fashion Week in St.Petersburg that we going to cover later. Meanwhile we extremely enjoyed the black tidal wave coming from Alexander Wang recent capsule collection for H&M "Tonight’s Alexander Wang x H&M show at the Armory on the Hudson, way uptown on 169th Street, began with a video. Isabeli Fontana did her best Keanu Reeves, performing Matrix-like stunts, while Joan Smalls played the daredevil on a snowboard. They had nothing, though, on the parkour guys who rappelled from the rafters to throw their bodies around on trampolines and show off their cores of steel. If you haven’t got the point by now of Wang’s collaboration with the Swedish fast-fashion giant (it’d be hard not to, what with the full-court press PR campaign), we’ll spell it out. Hard. Core. Sport. " via Style

http://www.youtube.com/watch?v=bJ9kjTFR5x4

http://www.youtube.com/watch?v=CvBNkOFaSZk

View more on Style.com

All photos: Livio Valerio / Indigitalimages.com

3D Steam Stretch by Issey Miyake

Yoshiyuki Miyamae, Issey Miyake Designer: "The theme of this collection is "windscape". Wind is wind, and the "scape" is kind of the landscape." Paris Fashion Week got a glimpse of some new innovative new fabric created by Issey Miyake for the Japanese fashion brand's wind-inspired spring/summer 2015 collection. A technique known as "3D Steam Stretch". Watch the mesmerising video below

http://vimeo.com/107221967

Soundscapes by Susi Sie

Berlin-based artist Susi Sie released her new experimental video "Soundscapes" exploring the analogue nature within digital environment http://vimeo.com/108057431

The Marble and The Chief by Yuri Ancarani

The video below is not about the design itself but about the power of a raw marble - the beautiful material born for art and architecture. In his short movie Yuri Ancarani extracts a striking portrait of marble. “Marble quarries are places so unbelievable and striking, they almost feel like they are big theaters or sets,” says Yuri Ancarani, the filmmaker behind today’s excerpt from the documentary, Il Capo (The Chief), which follows a quarry boss as he guides his men through the extraction process, using a silent language of gesture and sign

Interview

The Adventure Life in 4K

I am not sure you can watch it really in 4K cos the system requirements must be on top but still you can enjoy GoPro Hero 4K commercial and don't say you have not heard the saying that "when you buy a GoPro you have to live adventures life" even you have not accepted the challenge. Switch the video's option below to 4k, fry out your video adapter :D

http://www.youtube.com/watch?v=wTcNtgA6gHs

The Golden Age Mapping

For SUITCASE Magazine, Magna Carta Media directed “The Golden Age” : a mapping in which we follow a woman wandering in different nature or city landscapes with patterns reflecting and animating on her clothes and face. A live visual projection made by All Of It Now, to discover in the video, with a making of. via

http://vimeo.com/105271192

Making of

http://vimeo.com/105372611

Waltz on the Walls

This surprisingly lovely dance performance was filmed vertically on the side of Oakland’s 18-story City Hall building earlier this month at the Art + Soul Festival. The dancers are Amelia Rudolph and Roel Seeber from Bandaloop. Via Colossal http://www.youtube.com/watch?v=Sm0Ny_LcCAY

Inside Me by Dmitry Zakharov

Cologne-based visual artist Dmitry Zakharov released a pretty awesome animation "Inside Me".

"This project is based on a 3D-scan technique, which allows me to reproduce an image of my own body as a 3D object in a software. It is possible to view this object not just from outside, but also from the inside as a negative as well, which creates abstract shapes.

The coloration was generated with the help of colour data I took from a real picture. The film reflects the invisible inner world of an individual, which owns a small universe in itself, created by experiences and feelings - as well in the digital world as in real life. We try to express ourselves and approach our world another being, but still, nobody can see in our souls entirely.

For me, the process of scanning is a very important part of this work itself. The idea of digitising a body and hence the creation and deformation of its computer generated self, reflects the digital world we live in today. We create an alternative world, in which everybody can be what they want to be. In some way, it resembles to an act of creation. We never stop building more worlds for ourselves, even though there are already various ones encircling us, that we don't even understand yet.

Each universe encloses another, which creates a new one, and the world next to us still seems far away. And so we look into infinity again, which inevitably surrounds us."

http://vimeo.com/106671329

Hello World

Futuristic short film directed by Rafael Mathé and Etienne Larragueta. After a deep loading to the near future you can enjoy the moodboards of creators on skhelloworld.tumblr.com "In a close future, a private company developed a technology aimed at boosting our brain capacity. But it requires from its clients to store their memory data on one single server. In this highly controlled world, a young woman has the power to change things."

http://vimeo.com/70608937

Ecdysis by Sougwen Chung

Our friend and multi talented artist Sougwen Chung released all information about her latest installation "Ecdysis" ECDYSIS is an immersive audio-visual installation depicting biological and architectural adaptation. In Ecdysis, kinetic light, scored by ambient sound, is cast on 36 interwoven planes, suspended in space by their tensional integrity.

Ecdysis is a culmination of contrasts, tracing across gradients of the geometric and organic, the digital and the physical, the melodic and the dissonant. Viewers of the piece are invited to walk within the installation to experience the piece from multiple perspectives, rejecting the notion of audience as passive spectator as they themselves become enveloped forms within the world of Ecdysis.

http://vimeo.com/90478698

My Big Brother

Jason Rayner is a skilled American animator. He drew since he was a child, started to learn 3D animatin at eleven and finally decided to do this job after seing the bonus features of pixar’s Monsters, Inc. In his latest cool short movie entitled My Big Brother, we follow a young kid’s struggle about his big brother who is literally big. via Whitezine

http://vimeo.com/103437078

EDEN - the Daft Punk film

Eden is a film directed by Mia Hansen-Løve. It focuses on the rise of electronic music in France, and it stars Greta Gerwig. The film features portrayals of several real world DJs, most prominently Guy-Manuel de Homem-Christo and Thomas Bangalter, aka Daft Punk.

The film premieres this Sunday at the Toronto International Film Festival. According to TIFF, the film also features music from Frankie Knuckles. Here's their description: "Paul (Félix de Givry) is a teenager in the underground dance music scene of early-nineties Paris. Raves dominate, but he’s drawn to the more soulful rhythms of Chicago’s garage house scene. He and a friend form a DJ duo called—with unfathomable layers of irony—Cheers. Two of their friends form a group with a similarly odd name: Daft Punk. These young artists plunge into the life, building their following one set at a time, dropping out of daytime society to form a community based on the high of the ceaseless beats and bass. There are drugs. There is sex. Paul hooks up with an American in Paris, played by the spirited Greta Gerwig (also appearing at the Festival in The Humbling), but that may be fleeting."

Illusion Device by Kim Byungkwan

Artist Kim Byungkwan imagined in motion, with great intelligence and enormous talent, various representations of the Venus de Milo, thus offering with Illusion Device to reinvent this monument of culture exhibited in the Louvre Museum. via Fubiz

Food in 60 seconds

You have never seen food motion video like this. The team of Food Film directors Michael Roulier and Philippe Lhomme together with food stylists Emmanuel Turiot and Gilles Poidevin created a short spot for Marks & Spenser Food. Don't forget to check their portfolio, especially if you work with food photography, pretty awesome examples over there www.foodfilm.fr

http://vimeo.com/105039041

Open Titles for OFFF Mexico 2014 by Héctor Ayuso

For the first time in 14 years, OFFF director Héctor Ayuso directs OFFF Mexico Open Titles in collaboration with Barcelona based Outro Studio. All those moving images that we receive once we close our eyes or daydream are images that we have captured all along our life. They are part of our life and a reason to turn on our creativity. Without the audience and the team, OFFF Festival wouldn't have been completed.Shot with a dragon red 6K, this short film showcases Héctor's interest in Carl Gustav Jung’s analysis and studies on dreams and the subconscious and the important meaning behind them.

http://vimeo.com/104780127

Live Digital Painting by Seok Jeong Hyeon

Korean digital artist Seok Jeong Hyeon (석정현) shows off his enormous skills in one video depicting the process of speed drawing a whole live of a woman. Amazing! http://www.youtube.com/watch?v=HCddlkIlTbI

And here are some of his artworks worth to admire

Geffen Refaeli @DailyDoodleGram

In May 2012, Geffen Refaeli, freelance illustrator from Tel Aviv, Israel, uploaded her very first @DailyDoodleGram on Instagram. The concept: select elements from different pictures appearing in her Instagram photo stream and combine them into a doodle! Refaeli then tags the users from whose photos she drew inspiration so that others are able to click through and see the originals.Guys fro Like Knows Like created this awesome documentary featuring Geffen and her works

http://vimeo.com/102513133