ALDA: A Film by Lucy Hardcastle
To celebrate the launch of the Levi’s® Made & Crafted® AW/17 collection Riposte commissioned a series of creative works that took inspiration from the Icelandic stories behind the collection.
Visual artist Lucy Hardcastle (previously) created ALDA, a material narrative exploring in live action the raw, unpredictable and awe inspiring elements of Iceland, both physical and spiritual. The film was brought to life by a powerful and dramatic soundscape by Nabihah Iqbal.
To bring a hands on element to the project Patternity has created Alchemical Appreciation, a screen-print design that melds the alchemical symbols for fire and ice against the background of dappled volcanic rock. The black ink in the final piece has been created using volcanic ash which gave each of the prints texture and tactility.
Alchemical Appreciation by Patternity
The whole process has been captured in a behind the scenes film which you can watch below. It documents each of the creative processes and tells the story in the words of the women we have collaborated with.
Each of the commissions reference the beautiful design details of the collection and the strong Icelandic influences. From mossy hills and steaming springs to volcanic terrain and soft, snowy glaciers, these are some of Iceland’s awe-inspiring extreme elements which are reflected in the colours and textures of the collection.