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The Daily

February 02, 2011 by Arseny Vesnin in Advertising, Design, USA, Mobile Applications

Today Rupert Murdoch, Chairman and Chief Executive Officer of News Corporation, unveiled The Daily -- the industry’s first U.S. national daily news publication created from the ground up for iPad.

“News Corp. is redefining the news experience with The Daily,” says Steve Jobs, Apple’s CEO. “We think it is terrific and iPad users are really going to embrace it.”

The Daily’s unique mix of text, photography, audio, video, information graphics, touch interactivity and real-time data and social feeds provides its editors with the ability to decide not only which stories are most important -- but also the best format to deliver these stories to their readers.

Each day The Daily will publish up to 100 pages focused on six key areas: news, sports, gossip and celebrity, opinion, arts and life, and apps and games. It will offer views from across the political spectrum. They will come from across cultures and generations, across America and the world.

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February 02, 2011 /Arseny Vesnin
Advertising, Design, USA, Mobile Applications
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