Half & Hohloma

November 04, 2019 by Arseny Vesnin in 2019, Design, Craft, Russia

Russian Half&Half returns with a new design collaboration after the successful project “Half&Gzhel” both aimed to restore the interest in Russian traditional decorative arts.

Art Director: Gina Onegina
Photographer: Dasha Kuznetsova
Style, set-design: Natasha Istomina
Makeup: Nadia Mastrukova

Hairstyles: Maxett
Assistant: Nastya Shengelia
Actors / models: Lesha Kochergin, Misha Guray, Dmitry Semenov, Kostya Stepanov

Designed by Anna Kulachek and manufactured at Khokhlomskaya Rospis factory, Half&Hohloma tells a different story of the most famous and oversaturated pattern-painting Khokhloma, traditionally made on a sound lacquered wooden objects using gold plating and other techniques.

HALF&Hohloma plates are made of pressed wood flakes - an eco-friendly and deformation resistant material. After polishing the plates are then primed with oil varnish, then coated with aluminium powder, making them silvery.

Then follows the painting process by the hands of experienced master craftsmen. After drying the plates are coated with a few layers of lacquer and this is how silver turns into khokhloma gold.

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HALF&HALF Gzhel Plates

December 12, 2017 by Arseny Vesnin in Design, Portfolios, Russia, 2017

It began few years ago when Russian Design magazine AD asked 5 leading designers to come up with pilot projects to save significant local industries from dying out of ideas. We wrote about Yar Misonzhnikov reinventing Vologda lace traditions. But today we put on review the only one project went in production

That was a redesign of classic Gzhel Porcelain Ceramics by then a designer and now art-director of Strelka Institute - Anna Kulachek. In 2015 together with HALF&HALF production firm, Anna released a small bunch of desert plates HALF&KULACHEK - the modern designs that use classical Gzhel colour motifs and geometrical patterns.

This autumn, the company decided to produce a limited supply of table version plates (27.5 cm) in two colours. Next year, the brand owners intend to continue the series with the same print, as well as produce cups, sugar bowls and other objects.

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Post Modernism Posters by Anna Kulachek

September 07, 2015 by Arseny Vesnin in Graphic Design, Portfolios, Russia, TOP 2015, Typography, 2015

Russian graphic artist Anna Kulachek (previously) has a faith in good typography and practices in creating swiss-clean posters for different creative events around Moscow. Below you can find her latest works

See photos of Anna with her posters by Sergey Serov below

And here is a graphic designer asking for her signings

Polytech Indentity

August 27, 2013 by Arseny Vesnin in Portfolios, Russia, TOP 2013

Moscow's Polytechnical Museum recently ran an open competition for the new identity and chosen the progressive work of Anna Kulachek and Irina Ivanova that you can see below. The new identity is going to ease the interaction between exhibitions and visitors by a visual language based on electric's schemes from school's physic studies. The identity got the new level of customizing by taking the generative modular concept that can be applied either on print and digital productions or on navigation scheme inside the building. The project is also unique just because it is not easy to get modern things done for state institutions like this in Russia.

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