IMAT

A collaborative work lead by art director Vitaly Grossmann together with Superdesigners from Moscow, CG artist Moritz Schwin, Vincent Schwenk and music producer Jürgen Branz, made for trade show in Germany IMAT-uve

“Imat-uve approached us to create a playful material world for a trade show in Germany. Imat’s design department is not only in charge for creating and designing textures, it’s also scanning it for a broader purpose in-house. As we love to work with textures and always challenge us to find the right balance between reality and abstraction, we were more than happy to develop shapes, spaces and colours where the textures become alive. Nearly every texture was scanned and provided by Imat’s design department.”