“New City (ニューシティー)” is an experiment, conducted by our friends at Nord Collective.Think of it as an identity constructor for modern Utopia city, where each person is treated as centre of his own universe. His interests and needs are forming the zone of perfect comfort around him. “New city” is the place where any personal universe can happily coexist with lots of other personal universes, colliding only in social collaboration for perfect today and even better tomorrow.