Д ¥ Ā Л И З М : Pokras Lampas ╳ WYNWOOD Hotel

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We are creating a New Visual Culture. We are the future.
We are the creators of a new visual culture. We are the future.

The mural «Д ¥ Ā Л И З М» (Dualism) has appeared on the inner wall of the WYNWOOD design hotel at the very heart of St. Petersburg. The artist’s lecture will take a place there on August 2, 2018.

Collaboration between POKRAS LAMPAS and the WYNWOOD design hotel is not accidental. Modern musicians and artists from all over the world stay here, fashionable St. Petersburg citizens go for breakfasts or brunches. The main sights of the city, clubs and bars, museums are just nearby.

“WYNWOOD hotel is located at the very heart of the city and is literally surrounded by the art.
Half of the rooms have a magnificent view of the Kazan Cathedral and the Griboyedov Canal,
and the second part of the rooms overlook the courtyard on the brandmauer (firewall) with a
typical for St. Petersburg “gray” view. So, there was an idea to turn this wall into an art object
and entrust its execution to the most famous street artist in Russia.”

— Anastasia Baranova, head manager of WYNWOOD design hotel

Lampas’s work «Д ¥ Ā Л И З М» is a Manifesto, dedicated to the duality of the perception of contemporary art. Its text in two languages, helping the viewer to explore both differences between alphabets and cultural references in the forms of letters, and combining them into the context of calligraphy of the future. Dualism also reflects in the choice of color: the left part of the work is closer to the original range of the facade, while the right part is more contrast. Together they form the complete picture. The text itself is a Manifesto of Millennials with the values of past generations, made by borrowing the forms of letters from western and eastern, ancient and modern calligraphy. «Д ¥ Ā Л И З М» is the largest mural by Pokras Lampas in St.Petersburg — it covers an area of more than 250 square meters.

One of the most brightest representatives of contemporary calligraphy, the founder of a new artistic movement — Calligrafuturism – Pokras Lampas combines work on art projects around the world with exhibitions, street art performances and festivals. He creates large-scale compositions in the urban environment and interior, constantly experimenting with the forms and possibilities of fonts. In recent years Pokras Lampas was a member of the street art
projects, solo and group exhibitions in Russia, France, Germany, Italy, Portugal, China, South Korea and UAE, and among his clients you can find brands such as: Lamborghini, FENDI, Dries van Noten, Nike, Pirelli, Yves Saint Laurent and AlfaBank