Russian designer Veronica Azaryan shares her conceptual photo shoot on Ello Network

"The main idea of the project is to esthetize kinesiotherapy and to popularize the possibilities and techniques of applying this method through a series of advertising posters. 
The concept of the tape project is to show the relationship between functionality and aesthetics. 
Each kinesiology method has its own dynamics, plasticity and graphics. Therefore, visual images divided into directions to represent a certain method of taping, functionally confirmed. In addition to distribution by methods of taping, images are built on the difference of colors and lines contrasts."