"Before the age of social media and its painstakingly sculpted personae, Pictures Generation artist Cindy Sherman had already established herself as the art world’s reigning queen of self-reinvention, using the camera to morph into one character after another. Though her works are technically not self-portraits, Sherman’s method of turning the lens onto herself is uncannily appropriate to our times, in which the stage-managed selfie has become so ubiquitous that it’s now fodder for exhibitions and often cited as an art form in itself.."

"The (Instagram) account, which mysteriously switched from private to public in recent months, is a mix of personal photos alongside Sherman’s ever-famous manipulated images of herself.." via Artnet

Cynthia Morris "Cindy" Sherman is an American photographer and film director, best known for her conceptual portraits. In 1995, she was the recipient of a MacArthur Fellowship.