Call for entries: Designs for the Internet generation

Posted by Arseny Vesnin on 11 02 2008 21:36 · in Design, World

Call for entries: Designs for the Internet generation

Electrolux шестой раз созывает дизайнеров со всего мира принять участие в Electrolux Design Lab 2008. Тема конкурса промышленного дизайна этого года “Home appliances for the Internet generation” (“Предметы быта для сетевого поколения”). Регистрируйтесь на сайте и сделайте нам – жителям сети, жизнь проще:)
Крайний срок подачи: 30 Мая, 2008 года.

Electrolux Design Lab 2008 invites industrial design students around the world to create tomorrow’s home appliances for the Internet generation, deadline May 30.
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Electrolux, a global leader in home appliances and appliances for professional use, launches the 6th edition of its annual design competition via and will select a limited number of entries to compete in Zurich at the international finals October 8 & 9, 2008.

The Internet generation comprises brand-conscious, busy young professionals between 25-35 who are independent, concerned about the environment, and whose lives are intertwined with technology and online social networks.

This year’s submissions should be for 2-3 years into the future and address food storage, cooking, and/or washing. “We are looking for daring ideas and solutions,” says Henrik Otto, Head of Global Design at Electrolux. “Entries should reflect the iGeneration’s core interests and concerns like mobility, convenience, time, materials, personalization, entertaining, technology, and sustainability.”

About Design Lab
Since 2003, thousands of design students have participated in the Electrolux Design Lab competition, which culminates in a different city every year at an international press event. Previous venues include Paris, Barcelona, Stockholm, New York, and Budapest.

Last year’s competition “Green designs for 2020” was won by Levente Szabó from Moholy-Nagy University of Art & Design, Hungary, with E-wash, a compact washing machine that uses soap nuts instead of detergent.

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